How do you know whom you should accept as a client? Half of the answer to this question is knowing whom you won't accept, no matter what. This article is all about that half of the answer. The tool that helps me decide who does not become my client is a written list I simply call a 'showstopper filter'. I let you take a look the one I created for myself. My example will help you make decisions for your own business.

A client contacts you for a potential new project he wants to have developed. You've never talked to this client before and it's not practical to sit together in a live meeting (he lives in another city, in a galaxy far far away). In his email description the project looked like something you'd like to work on, but you can't be sure and there are many questions you need to ask before you commit to creating a proposal. What questions do you ask, in what order and what decisions do you make based on the answers you receive? This article deals with the best first question to ask a new client. This question dictates the course of the whole interview and can make the difference between wasting your time and successfully landing a profitable new project.

Based on the evolution of sales processes in my company, I uncover why a certain manual technique of creating sales proposals turns into a problem. I also reveal examples of exact solutions which worked for us.

Every blog post should contain a call to action (a CTA). Think of the first-time visitors: what do you want them to do after they finish reading your post? Do you want them to wander off? No, you want to capture them so that you can contact them again. No call to action = high bounce rate = opportunity lost. In this blog post we show you the minimum you need to know about CTAs to start getting business leads for your digital agency.

tl;dr: don't put the "About Us" section at the beginning of your sales proposal. This page is much more effective at the end of your sales documents, because human psychology.

99,99% of all tasks that our web development business had to perform for our clients were not urgent. And when something is urgent, the human instinct is to react and fix it before attempting to manage the data about urgency first. That's how humans function. The best software supports natural human behavior.

There is more than one way to organize projects. Organizing starts when you give the project a name. What's in a name? A lot! The name of the project changes the way you approach work on a project, and that approach can have a positive or negative effect on your productivity.